I have fond memories of the Paris and the Vista. But the era of the gay porno theater has ended.
If you were a twentysomething horny white male, you have many more outlets for sex than a dark porno house. There are sex clubs, bath houses, circuit parties, gay motels, web cams, craigs list, and female "friends with benefits".
If the new owners want to improve business, they should redo the front entrance of the building. Even the bathhouses have a more discreet entrance way than the Tomkat/Stud. I find that parking is also a problem around that part of SMB.