One suggestion is to actually shut down the hole periodically to make the guys who have used you more appreciative of the service you offer. I have a hole in my place and usually take a week off after 3 weeks or so of providing this service. This summer, I've closed the hole for several weeks and yet I have guys emailing me all the time asking when I'll be back open.
Another idea is to pass out flyers to men as they leave a sexclub. Talk about the natural audience, these are men who have already proven they'll go the distance to get off. Just make sure your flyer doesn't reveal too much detail as to where you are, only a way to contact you.
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