It is their way to get attention of which they would not otherwise get - be it negative attention - it is attention.
Remember the days when no meant no and they took it as yes. Well now there really is no getting around it - before you could walk away and be very direct - but now what do you do? Walk out of the store...... Store owners although doing us a favor by not regulating - to some extent do themselves a diservice at the same time.
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